{"product_id":"formulate-master-10ft-straight-fabric-backwall","title":"Formulate Master 10ft Straight Fabric Backwall","description":"\u003cp\u003eSpace maximizing Formulate® Master 10' Straight exhibits incorporate sleek, straight aluminum frames with zipper pillowcase fabric graphics to create a sharp, bold backwall that clearly conveys who you are and what you do. With a variety of accents including graphic headers, adjustable literature pockets, shelves, tables, counters and more, you are sure to find a design that\u003cbr\u003ebest suits your space needs!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAdditional Information: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- State-of-the-art 30mm aluminum tube frame with snap button assembly\u003cbr\u003e- Available as either single-sided or double-sided units\u003cbr\u003e- Easy to store and ship\u003cbr\u003e- Quick to set up\u003cbr\u003e- Kit includes: one frame, one dye-sublimated zipper pillowcase graphic and one wheeled molded OCL storage case\u003cbr\u003e- Lifetime hardware warranty against manufacturer defects\u003c\/p\u003e\n\u003cp\u003eFormulate Master 10ft S1 Straight\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 92\"H x 17.71\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulate Master 10ft S2 Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 92\"H x 17.7\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulate Master 10ft S3 Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eKit includes: one frame, one dye-sublimated zipper pillowcase graphic, two Lumina 8-50 watt spotlights, 6ft graphic header, literature pocket, and one wheeled molded OCL storage case\u003c\/li\u003e\n\u003cli\u003eLiterature pocket: 11.5\"W x 36\"H\u003c\/li\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 95\"H x 17.7\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulate Master 10ft S4 Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFeatures 20\" wide counter\u003c\/li\u003e\n\u003cli\u003eCountertop holds max 10 lbs \/ 4.5 kgs\u003c\/li\u003e\n\u003cli\u003eKit includes: one frame, one dye-sublimated zipper pillowcase graphic, stand-off counter, 4ft graphic header, one Lumina 8-50 watt spotlight, and one wheeled molded OCL and OCH2 storage case\u003c\/li\u003e\n\u003cli\u003eLadder dimensions: 23.6\"W x 92.7\"H x 21.2\"D\u003c\/li\u003e\n\u003cli\u003eCounter dimensions: 20.47\"W x 11.81\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 95.34\"H x 29.28\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003cbr\u003e 1 x OCH2 (52\"L x 29\"H x 15\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulate Master 10ft S5 Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFeatures three literature pockets\u003c\/li\u003e\n\u003cli\u003eLiterature holder dimensions: 23.6\"W x 92.7\"H x 19.15\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 92.76\"H x 27.18\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003cbr\u003e 1 x OCH2 (52\"L x 29\"H x 15\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulate Master 10ft S6 Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes three 20\" wide shelves available in four laminate color options\u003c\/li\u003e\n\u003cli\u003eMulti-shelf ladder: 23.6\"W x 92.7\"H x 26.6\"D\u003c\/li\u003e\n\u003cli\u003eCounter dimensions (each): 20.47\"W x 11.8\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 92.76\"H x 34.67\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003cbr\u003e 1 x OCH2 (52\"L x 29\"H x 15\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eFormulate Master 10ft S7 Straight\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStand-off pillowcase ladder: 23.6\"W x 92.7\"H x 17.7\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Shape: Straight\u003c\/li\u003e\n\u003cli\u003eDouble Sided Capability: No \u003c\/li\u003e\n\u003cli\u003eReconfigurable: No \u003c\/li\u003e\n\u003cli\u003eAssembled Dimensions: 116.69\"W x 93.16\"H x 27.91\"D\u003c\/li\u003e\n\u003cli\u003eDisplay Size: 10' Inline\u003c\/li\u003e\n\u003cli\u003eShipping Dimensions: 1 x OCL (56\"L x 19\"H x 19\"D)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDownload Setup Instructions: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-01.pdf\" target=\"_blank\"\u003eIS_WS10-01.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-02.pdf\" target=\"_blank\"\u003eIS_WS10-02.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-03.pdf\" target=\"_blank\"\u003eIS_WS10-03.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-04.pdf\" target=\"_blank\"\u003eIS_WS10-04.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-05.pdf\" target=\"_blank\"\u003eIS_WS10-05.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-06.pdf\" target=\"_blank\"\u003eIS_WS10-06.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003e\u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/IS_WS10-07.pdf\" target=\"_blank\"\u003eIS_WS10-07.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDownload Graphic Templates: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S1 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_Formulate_10_S1.pdf\" target=\"_blank\"\u003eGT_Formulate_10_S1.pdf\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S2 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_FormulateS2.zip\" target=\"_blank\"\u003eGT_FormulateS2.zip\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S3 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_FormulateS3.zip\" target=\"_blank\"\u003eGT_FormulateS3.zip\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S4 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_FormulateS4.zip\" target=\"_blank\"\u003eGT_FormulateS4.zip\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S5 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_FormulateS5.zip\" target=\"_blank\"\u003eGT_FormulateS5.zip\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S6 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_FormulateS6.zip\" target=\"_blank\"\u003eGT_FormulateS6.zip\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cem\u003eFormulate Master 10ft S7 Straight - \u003ca href=\"https:\/\/www.american-image.com\/wp-content\/uploads\/2017\/03\/GT_FormulateS7.zip\" target=\"_blank\"\u003eGT_FormulateS7.zip\u003c\/a\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Orbus","offers":[{"title":"Formulate Master 10ft S1 Straight Fabric Backwall - Single-sided Graphics + Hardware with carry bag","offer_id":31779586705,"sku":"FMLT-WS10-F","price":731.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S1 Straight Fabric Backwall - Double-sided Graphics + Hardware with carry bag","offer_id":31779634385,"sku":"FMLT-WS10-F","price":1055.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S1 Straight Fabric Backwall - Single-sided Graphics + Hardware with OCL case","offer_id":31779667409,"sku":"FMLT-WS10-01","price":929.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S1 Straight Fabric Backwall - Double-sided Graphics + Hardware with OCL case","offer_id":31779740561,"sku":"FMLT-WS10-01","price":1253.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S2 Straight Fabric Backwall - with OCL case","offer_id":31780327889,"sku":"FMLT-WS10-02","price":1127.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S3 Straight Fabric Backwall - - with OCL case","offer_id":31780724561,"sku":"FMLT-WS10-03","price":1402.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S4 Straight Fabric Backwall --  with OCL case","offer_id":31781073297,"sku":"FMLT-WS10-04","price":2167.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S5 Straight Fabric Backwall - - with OCL case","offer_id":31781398289,"sku":"FMLT-WS10-05","price":1990.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S6 Straight Fabric Backwall - with OCL case","offer_id":31781623889,"sku":"FMLT-WS10-06","price":2202.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft S7 Straight Fabric Backwall - with OCL case","offer_id":31781842001,"sku":"FMLT-WS10-07","price":1350.99,"currency_code":"USD","in_stock":true},{"title":"Lumina 200 LED","offer_id":32178079505,"sku":"LUM-LED2-ORL","price":113.99,"currency_code":"USD","in_stock":true},{"title":"Slimeline LED Flood Display Light","offer_id":32178093201,"sku":"LUM-LED4-ORL-B","price":185.99,"currency_code":"USD","in_stock":true},{"title":"Slimeline LED Strip Display Light","offer_id":32178146705,"sku":"LUM-LED5-ORL-B","price":197.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Accent 01","offer_id":32178172497,"sku":"FMLT-WL01","price":589.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Accent 02","offer_id":32178219345,"sku":"FMLT-WL02","price":1263.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Accent 03","offer_id":32178286865,"sku":"FMLT-WL03-L","price":1164.99,"currency_code":"USD","in_stock":true},{"title":"Formulate Master 10ft Straight Backlit Display (Hardware, graphic, and shipping case)","offer_id":31158987915328,"sku":"FMLT-BL-WS10-01","price":3027.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0198\/1430\/products\/formulate-master-10ft-s1-straight-fabric-backwall_left-1.jpg?v=1677704713","url":"https:\/\/american-image-displays.myshopify.com\/products\/formulate-master-10ft-straight-fabric-backwall","provider":"American Image Displays","version":"1.0","type":"link"}